Viewers of streaming online content are taking to longer, full-length videos instead of shorter clips, says a new study from eMarketer, a research firm, which said the average U.S. viewer watched about 9 minutes of TV and 7 minutes of movies online daily, both at least tripling from ’10 figures. But while time spent viewing movies and TV shows streamed online is rising, the average is still low – Investor’s Business Daily http://ift.tt/VU3oyM