What Happened to the Cord Cutters?

New data from analysts MoffettNathanson shows that the pay-TV business lost about 300,000 subscribers in Q2. But that’s basically flat compared to a year ago, and that’s a change from the year-on-year declines of the previous few quarters. […] It’s still hard to look at those numbers — and the world around you — and conclude that the pay-TV business is in great shape. Revenue is growing, but that’s because current subscribers are still willing to shoulder rate increases, and that certainly doesn’t seem sustainable. – Peter Kafka,Re/code