iTunes, which makes money selling digital media downloads, is in danger of losing customers to streaming services like Spotify and Pandora, which let users listen to as much music as they want for free with commercials, or commercial-free with a paid subscription. […] One big problem is that streaming sites haven’t been able to coax most listeners, who use the free service with commercials, to begin paying a few dollars a month through a subscription. But perhaps Apple could spark that change, analysts said. […] ITunes still has time to find a way to compete. The iTunes division in Apple’s third quarter raked in nearly $4.5 billion in sales, up 12 percent from a year ago. Music represents more than half of the division’s revenue, [Patrick Moorhead,Moor Insights & Strategy] said. The rest comes from electronic books, video, apps, licensing and other services. But analysts warn that streaming music sites can still take a bite out of Apple’s sales. – Wendy Lee,SFGate 

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