RPT-As ‘Interview’ takes streaming plunge, Hollywood tests waters

The experiment, a last-ditch effort by the unit of Sony Corp to keep “The Interview” alive despite a cyberattack on the studio and threats to movie theaters, has shown the technology works and people like it.
That outcome could embolden studios to shorten wait times between theatrical release and VOD and put more small films on same-day distribution. New platforms could muscle their way into movie streaming after seeing a relative VOD novice such as Google’s YouTube Movies score with “The Interview.” – Eric Kelsey & Lisa Richwine,Reuters