Roku Plans More Pay-TV Apps

Roku has had a number of announcements this week, including deployments on new smart TVs and the introduction of a 4K reference design that the company plans to release to hardware partners in the near future. However, the most important aspect of Roku is the content it provides, and pay-TV services continue to be largely absent from the platform’s roster. […] Outside of the US, pay-TV apps on the Roku platform have gained some traction. British Sky Broadcasting Group plc in London has delivered its NOW TV service on Roku boxes since 2012, and Sky Deutschland Fernsehen GmbH & Co. KG plans to offer a new IP-based service on the Roku platform in Germany and Austria. Roku would clearly like to bring more operators on board and extend its reach both in the US and abroad. – Mari Silbey, Light Reading¬†¬†
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