Top Grammy contenders show online streaming is fast track to recognition

With the likes of record-of-the-year nominees Iggy Azalea and Meghan Trainor breaking out on YouTube and streaming services such as Spotify, this year’s Grammys could be a celebration for one of music’s few growing segments. […] The online success of Azalea’s rap hit Fancy with singer Charli XCX and Trainor’s ode to full-figured women All About that Bass underscore the power that streaming – and its young-skewing consumers – have in elevating a song’s profile at the grassroots. – Reuters via DNA India
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