Public radio is seeing a shift in digital listening: Live streaming is slowing, on-demand is growing
On-demand listening now accounts for one-third of all digital listening hours for station content, NPR said. On average, users download 40 minutes of audio each month, according to an NPR study of 161 member stations. In April, nearly 2 million hours of on-demand audio were downloaded from local stations. – Joseph Lichterman, Nieman Journalism Lab
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