How Popular Netflix Is Relative To The Major Networks

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In order to get these numbers, the analysts took Netflix’s claims that its users streamed around 10 billion hours of its video library in the first quarter of 2015 – which comes out to around 2 hours of viewing a day per subscriber – and divided that number by 24 hours, then multiplying that figure by the number of Netflix subscribers in the U.S., using that last number as a percentage of households in order to come up with a Nielsen rating. When everything was tallied, Netflix had a Q1 rating of 2.6, which is right around what ABC and NBC are getting. – Nick Venable, Cinema Blend