Spotify Adds Beatport to Its Library Because EDM Might Defeat Apple Music

Considering that Beatport‘s portfolio also includes some of the largest electronic dance music festivals globally, the move should bolster Spotify’s nascent video biz. More importantly, considering just how much of a marketing force the entire Apple machine is, adding a whole boatload of serious EDM should benefit Spotify’s cred with the youths, who have turned EDM into a multi-billion dollar industry. – Derek Mead, MOTHERBOARD