You Can Have Millions Of Subscribers On YouTube—And Still Be Flat Broke

Platforms like YouTube mirror the U.S. economy’s yawning wealth gap, and being a part of YouTube’s “middle class” often means grappling daily with the cognitive dissonance of a full comments section and an empty wallet. Journalists kvell over stars like Swedish gamer Pewdiepie, whose net worth is around $12 million, or comedian Jenna Marbles, who’s worth around $2.5 million. On the other extreme, fan-funding sites like Patreon (a Kickstarter-type site that allows for ongoing funding) are at the center of a communal movement to fund “smaller YouTubers.” But that definition gets blurry. – Gaby Dunn, Fusion