Music streaming players Spotify and Pandora look to turn media buying conversations from radio…

New data from comScore, measured across Australian users’ desktops and mobiles, shows global giant Spotify as the biggest service locally with 2.985m “unique monthly visitors” for December. German audio distribution platform SoundCloud is second with 2.059m and internet radio service Pandora third with at 976,000, while internet radio app TuneIn and iHeartRadio are at 484,000 and 468,000, respectively. – Nic Christensen, mUmBRELLA