Millennials’ Media Habits Vary Sharply by Life Stage, Says Nielsen Report
When looking at insights surrounding the television screen, the average person 18-34 spent two hours and 45 minutes watching live TV each day in the fourth quarter of 2015, and one hour, 23 minutes using TV-connected devices — a total of four hours, eight minutes using a TV set for any purpose. Dependent millennials watch a little less live TV than the average (two hours, 32 minutes) while also spending less time with television overall (3 hours, 44 minutes). – Rick Kissell, Variety http://ift.tt/1ZxI655
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