India-focused streaming service Saavn expands into non-music content

For now, it is starting with audio stories and podcasts which form part of a new ‘Saavn Original Programming’ strategy. The company has recruited digital media firm Indus Vox Media and radio journalist Neelesh Misra to help lead that push. Misra will provide two original series, while Indus Vox Media’s programming will include music-focused show Maed in India, comedy series Cyrus Says, and more. – Jon Russell, TechCrunch