Sonys streaming service Crackle unveils its plans for VR contentand VR ads

What Sony says makes its offering unique is that it has already jumped ahead to thinking about how the new format can be monetized. While most video content providers are still experimenting with VR programming, Crackle says it’s the first ad-supported video-on-demand network to provide VR-based advertising opportunities for brands. – Sarah Perez, TechCrunch