Canadian Teens and Millennials Love Streaming Music

This data is reflected in the latest Nielsen Music 360 Canada report. Driven largely by teens and Millennials, over 70% of Canadians who listen to music use online streaming sites and apps. Interestingly enough, the overall number of listeners who stream their music has not increased, but the volume has. “On-demand audio streaming alone in Canada is up more than 336% in year-to-date 2016 ending April 28, with the country’s music fans streaming more than 11 billion tracks since the start of the year”. – Nerhys, Alan Cross Official