Ad board to Comcast: Stop claiming you have the “fastest Internet”

Comcast’s fastest Wi-Fi claim was based on data from Allion Test Labs, but the company used the claim too broadly, the NAD said. “In those advertisements where the claim ‘fastest in-home Wi-Fi’ reasonably conveyed to consumers the unsupported message that Comcast offers the fastest available wireless access to the Internet, National Advertising Division recommended that the claim be discontinued,” the group said. – Jon Brodkin, Ars Technica http://ift.tt/2bgWfl1