The Trouble With Semi-Niche Streaming Platforms

The [TiVo] poll comprised over three thousand adult participants in both the United States and Canada. Looking at quarter over quarter trends Netflix seems to be holding steady with 50% market penetration. Amazon Prime has a solid 25% share and Hulu comes in third with a 12% penetration rate in the streaming market. All of these services provide a mix of movies, original programming and legacy television. The typical streaming consumer has one or two of these services and uses them regularly. – Spike Friedman, Forbes

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