AT&T is raising the price of grandfathered unlimited plans again

AT&T has just announced a $5 increase on its grandfathered unlimited plans, bringing the total cost per month to $40, according to a report from DSL Reports yesterday and confirmed by Ars Technica today. That follows a $5 increase back in February of 2016, meaning those plans have jumped more than 30 percent in a little under one year. “This is AT&T’s second unlimited price hike in 12 months” The price hike won’t occur until March 2017. However, it’s clear the company is encouraging users to abandon those service plans for other offerings that, in the eyes of AT&T, are less unruly. – Nick Statt, The Verge