Twitter introduces pre-roll ads to Periscope videos

“For creators and publishers that use Periscope to go live on Twitter every day, these pre-roll ads present a new way to monetize their video content,” [Mike Folgner,Periscope] writes. “For marketers, they have a new source of video advertising beyond what was previously available, including ads during live streaming programs, Promoted Tweets with Periscope video, and custom Amplify campaigns with live content from influential creators.” – Anthony Ha, TechCrunch