Hollywood, Apple Said to Mull Rental Plan, Defying Theaters

Deals with potential distributors such as Apple and Comcast could be reached as soon as early next year to sell digital downloads of major films as soon as two weeks after they debut in theaters, […]Those pacts would give the studios a way to issue an ultimatum to the theater chains: Agree to a deal, or we’ll start selling the movie downloads anyway. The movie houses could fight back by boycotting films slated for sale via download days after their theatrical debut. – Anousha Sakoui, Bloomberg Markets http://ift.tt/2wfT9Lt