Vevo Launches Live Talk Show Across YouTube, Facebook, Twitter (EXCLUSIVE)

Vevo Live got its start at a company-internal hackathon last year, where developers came up with an app code-named Vevo Party that allowed Vevo users to chat with each other while watching videos together, recalled Vevo CEO Erik Huggers during an interview with Variety Wednesday. “It started as a grassroots project,” he said. That app didn’t ship, but eventually evolved into Watch Party, a feature of the website that offers much of the same functionality. – Janko Roettgers, Variety