70 percent of Netflix viewing happens on TVs

Netflix, which laid out its data at a briefing for reporters today at its Los Gatos, California headquarters, said it often signs up viewers on non-TV devices, which also makes sense. While those pay TV integrations are making it easier to buy a Netflix subscription from your couch, in most cases it will still be easier to do it from a PC, which accounts for 40 percent of signups. Phones account for another 30 percent. – Peter Kafka, Recode http://ift.tt/2G6vWgE