YouTube to ‘Frustrate and Seduce’ You Into Paying for Music

According to Lyor Cohen, YouTube’s global head of music, YouTube is already making $10 billion a year mainly from advertising. Music subscriptions are expected to add significantly to that while at the same time silencing the “noise” coming from the music industry and the claimed harm YouTube does. – Matthew Humphries, PCMag https://ift.tt/2udnhXL