Study: Most YouTube influencers still don’t disclose sponsored deals

Advertising on social media without the proper disclosure has become a huge issue in recent years. Just take a look at celebrities’ accounts, and you’ll see them promoting products without saying whether they’re getting paid for the post. It’s not the advertisements themselves that are the problem, it’s that without the proper label, people won’t know whether influencers are simply recommending a product they like or if they’re getting paid to praise it. – Mariella Moon, Engadget https://engt.co/2pLW74F