Why typography has won a starring role in the streaming TV age

Type design has held an important role in film since the 1950s, when Hollywood’s studios were at their height and legendary designers such as Saul Bass began to experiment with daring new animation techniques for films such as North by Northwest and Vertigo. The poster work of Saul Bass. With the emergence of streaming services and the sheer volume of content being created, typography has become an indispensable tool for production companies wanting their show’s brand to stand out from the crowd. – Brett Zucker, The Drum https://ift.tt/2KApFM9