Hulu Unveils New Pause Ad Experience – Hulu Press Release

Press Release: With Hulu’s new pause ads, advertisers no longer need to interrupt the storytelling experience to get their message in front of the viewer. The pause ad takes advantage of the natural behavior exhibited in streaming TV viewing today. It is non-disruptive and viewer-initiated, and appears when a viewer pauses the content they’re watching… – Jeremy Helfand, Hulu » https://hulu.tv/2TnaPwE
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