SVOD surges but cord-cutting fails to ignite across Europe

One of the major findings of this new report is that cord-cutting is not taking place right across the board in Europe and is very specific to national markets. Each national market has been and is still shaped by very specific conditions, often exogenous to the pay audiovisual services, including purchasing power, supply of free services, penetration and performance of broadband access and, obviously regulation. – Joseph O’Halloran, Rapid TV News ยป http://bit.ly/2WHQ70g