Netflix suffers first major loss of US subscribers, blames price hikes

The company lost approximately 130,000 subscribers in the United States in Q2, and only gained 2.7 million global subscribers, after projecting it would add 5 million. CEO Reed Hastings blamed the stagnancy on the company’s price hikes, and a lack of original content to bring in new subscribers. The company instituted higher pricing plans in January, one of its biggest increases to date. Plan changes went into effect for both new and returning subscribers. As such, paid memberships in the United States were “essentially flat.” – Julia Alexander, The Verge » https://ift.tt/2XNYPKH
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