The Navy taps YouTube creators for its latest recruiting campaign

So the Navy worked with its agencies, VMLY&R and Wavemaker, along with Google, to identify YouTube creators with a focus on science, technology and math, then invited those creators to highlight different technical roles and environments. Specifically, Kevin Leiber (a.k.a. Vsauce2) filmed aboard a nuclear submarine, Jake Koehler (a.k.a. Dallmyd) worked with an explosives specialist and William Osman talked to a cybersecurity team. – Anthony Ha, TechCrunch ยป https://tcrn.ch/2KxM0ek