TiVo Rolling Out Skippable Pre-Roll Ads for Retail DVRs

TiVo also confirmed that customers will be able to skip those pre-roll ads in much the same way they can skip commercials inserted in TV shows and movies recorded to the DVR. The change appears to be largely focused on retail devices running TiVo Experience 4, the company’s current-gen software and services platform. – Jeff Baumgartner, Light Reading » https://ift.tt/30exS41

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