Tag Archives: Adriene Hill

The rise of niche streaming services

photo: JEWEL SAMAD/AFP, Getty Images

“We’re a boutique, niche service,” says Rob Fried, the CEO of Hallmark-owned Feeln. “We’re appealing to a certain audience.” Feeln’s niche is feel-goodmovies. For about $2 a month, subscribers get a steady stream of Hallmark movies, Hollywood happy endings and some original content. It’s all in one place, no digging through Netflix and Amazon required. – Adriene Hill, Marketplace