Tag Archives: AVOD

YouTube to invest $100M in kids’ content that showcases character strengths, like compassion and curiosity

The planned $100 million investment, which will be distributed over the next three years, is meant to help set the tone for the sort of children’s video content YouTube wants to see more of on its video-sharing platform. Today, a number of creators in the kids’ space are gaining views for things like toy unboxings, pranks and family vlogs. For example, Ryan Kaji of “Ryan’s World” and “Ryan ToysReview” was YouTube’s highest-paid star of 2019, pulling in a massive $26 million. – Sarah Perez, TechCrunch » https://ift.tt/2twLTuR [photo: Google/YouTube Kids]

Streaming viewing climbs as ads continue to falter

Streaming was found to be growing rapidly around the world. It showed that that two-thirds of global streaming viewing is now on demand while streaming viewing grew 58% year over year. Streaming viewing was up 63% in the Americas year over year and 65% in Europe. Streaming growth in Asia is slower, showing just a 10% increase year over year. Conviva noted that the connected TV market in Asia only accounts for 2% in viewing hours, but netted 243% growth year over year, as compared with growth on mobile or PC devices in Asia, which inched up just 11% and 6% respectively. – Joseph O’Halloran, Rapid TV News » https://ift.tt/39aujMl

Watch Star Trek: Picard For Free on Pluto TV

Tune-in to Pluto TV’s Sci Fi channel (Ch. 60) on Thursday, January 30th to watch the debut episode of “Star Trek: Picard”, an original series streaming exclusively on CBS All Access. Following the non-stop marathon, for one week only, Pluto TV will air the groundbreaking new series as part of a primetime block on Pluto TV Sci Fi, all for free. – Ryan Downey, The Streaming Advisor » https://ift.tt/36FrcKP

YouTube reversed my bogus copyright strike after I threatened to write this

“Your case is a really extreme example of a fairly common situation in which these major companies send DMCA takedown on a very broad basis,” she explained. “YouTube is far more afraid of being sued by Warner Bros. than being sued by you, so you end up with them being much more cautious and doing things like just allowing DMCA strikes on anything.” – Matt Binder, Mashable » https://ift.tt/2t3Ud53

Quarter of US broadband households use free, ad-based OTT services

25% of US broadband households have watched video on a free, ad-based OTT service in the past 30 days and no single service dominates the market. Among the leaders, 7% of US broadband households use The Roku Channel, 6% use the Pluto TV AVOD service and 6% use Crackle and 31% of the households subscribed to HBO, the market leader in premium channels. While a quarter of the households used an antenna to watch live TV channels, overall just over three-quarters watched live TV channels. – Rapid TV News » https://ift.tt/30wFo7t

Peacock Sets July Launch Date: NBCUniversal Streaming Service Will Offer Free Tier, Ad-Free Subscriptions

It was also revealed that the service will offer a free, ad-supported tier, as well as options for ad-free service. Peacock Free and Peacock Premium (the latter of which costs $4.99 a month for non-bundled Comcast and Cox subscribers) both will come with ads, but premium customers can upgrade to an ad-free experience for an additional $5 per month. (Any customer can also purchase the ad-free experience directly for $9.99 per month.) – Ryan Schwartz, TVLine » https://ift.tt/2FYzySY

Comcast in Talks to Acquire Free Streaming Service Xumo (Report)

Similar to ViacomCBS’ Pluto TV, which Viacom purchased for $340 million in January, Irvine, Calif.-based Xumo offers a free, ad-supported streaming service. Executives from Comcast, led by chairman and CEO Brian Roberts, have said that Peacock will offer a free tier with advertising in addition to subscription tiers. – Georg Szalai, The Hollywood Reporter » https://ift.tt/2ZDj1Nn

US media players get on AVOD goldrush bandwagon

The study said that compared with a decade ago, AVOD companies are now competing in a more developed online video market that offers greater potential for digital advertising revenue and a more advanced advertising infrastructure. For all that, the analysis calculated that new AVOD roll-outs and improved ad-tech are expected to drive US online video advertising revenue to $27 billion in 2023, growing at a CAGR of 11% during the period of 2018-2023. – Joseph O’Halloran, Rapid TV News » https://ift.tt/36uEF8D

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