Tag Archives: cable

Traditional pay TV providers lost nearly 2M subs in Q3, Kagan says

According to Kagan, a TMT research group within S&P Global Market Intelligence, traditional pay TV providers (including cable, telco and satellite operators) lost approximately 1.9 million video subscribers in the third quarter. That’s 25% higher than the previous largest drop in the second quarter of 2019. Cable, telco and DBS providers ended the quarter with a combined, estimated 85.1 million video subscribers, down more than 5.8 million in the trailing 12 months at a 6.4% year-over-year rate of decline. – Ben Munson, FierceVideo » https://ift.tt/2NO9qir [Photo: Orin Zebest/Flickr]

PlayStation dominated gaming industry TV spend in December

PlayStation led with $38.1 million in estimated spend on 13 commercials that ran over 5,300 times, generating 1.8 billion impressions. “Journey Ahead” was the spot with the biggest budget (est. $7.7 million). The company prioritized reaching a sports-loving audience, allocating spend across networks including ESPN, Fox, and Adult Swim, and during programming such as NFL Football, College Football, and NBA Basketball. – Eleanor Semeraro, iSpot.tv via VentureBeat » http://bit.ly/2FvEjV6

Nielsen Reconfirms Dreary Cable Universe Numbers After ESPN Complaint

Nielsen has bad news today for cable network owners: It just reconfirmed the November subscriber universe estimate it released last week that showed big declines for most channels […] Specific networks that lost household reach include Spike (-6.5%), CMT (-8.6%), and ESPN2 (-3.0%), [Brian Wieser,Pivotal Research Group] reports. Company groups seeing declines include A+E Networks (-2.9%), Time Warner (-2.2%), Viacom (-1.9%), and Disney (-1.9%) – David Lieberman, Deadline Hollywood http://dlvr.it/MbVNV5
« Older Entries