Tag Archives: findings

Parks Associates: Two-Thirds of U.S. Broadband Households Use a Streaming Audio Service

New connected CE and digital media research from Parks Associates Research shows 66% of U.S. broadband households use a streaming audio service. Among all U.S. broadband households, 40% use a free service to stream audio, and 26% subscribe to a paid streaming audio service. Amazon Prime Music is the top subscription music service among U.S. broadband households (10%), followed by Pandora One (6%), and Spotify Premium (4%). – Marketwired

HBO NOW Is 2015’s Top Video Streaming App By Revenue, Study Finds

photo: TechCrunch

The findings were based on studies of the streaming video market and related app store rankings for a 12-month period ending July 2015, [App Annie] said. […] In the U.S., revenue from the Top 10 video streaming apps more than tripled during the time period ending July 31, 2015, but the vast majority of this revenue growth was driven by HBO NOW and Hulu. […] Overall, App Annie found that the video streaming app space is has been experiencing high year-over-year revenue growth in the U.S. – up by 3.2x year-over-year stateside, but elsewhere, like China, it’s even higher (9.6x). – Sarah Perez, TechCrunch

Death By YouTube: Streaming Music Is Killing The Singles Business

Chelsea Lauren, Getty Images

For the most part, the new RIAA figures confirm what industry observers already knew: Streaming is way up, and physical sales have continued their systemic decline. Streaming revenues from paid subscribers, who are paying monthly fees for access to a service like Spotify or Pandora, rose nearly 25 percent, to $477.9 million. Ad-supported streams rose more than 27 percent, to $162.7 million. […] Digital sales, once regarded as the great hope for the music business, were mostly flat, but the sale of individual songs declined more than 9 percent, to $687.6 million. – Max Willens, International Business Times

REPORT: We Spend 115 Hours a Year Searching For Something to Watch on TV

photo: Exstreamist

We calculated this staggering number using survey data and discovered that, over the course of the year, we spend over 115 hours looking for something to watch. To put it another way: on average we all spend 4.9 DAYS A YEAR browsing for a movie or TV show to watch. Not actually watching TV or movies, but merely searching. – Exstreamist

Why aren’t people paying for music streaming subscriptions?

photo: Music Business Worldwide

The ‘under 1%’ stat that started this article, by the way, comes from the fact that out of 7 billion people in the world, just 41m coughed up for an on-demand music streaming subscription last year, according to the IFPI – 0.58% of the world’s populace. That’s lower than the total number of people paying for a Netflix subscription around the world every month. – Tim Ingham, Music Business Worldwide

OTT trends: the latest findings

photo: Broadband TV News

[T]he majority of the OTT audience falls within the 22-29 age range (29%), followed by 30-39 (6%). […] Most users of premium VOD services reside in big cities – 32% in a population of over 8 million and another 28% in those with over one million. This is completely different for free OTT services, with 41% of respondents living in cities with populations of up to 500,000. – Chris Dziadul, Broadband TV News

Renting Piece-of-Junk Cable Boxes: America’s Needless $19-Billion Industry

photo: Odonata98, Flickr

One of the least glamorous realities of the American cable industry is a relic invented in 1948: the cable box. The box has become a fixture in the American household, not least because it is surprisingly profitable. Earlier this year, a U.S. Senate study found that American households pay $231 a year on average renting cable boxes. Further, the report estimated that 99 percent of cable customers rented their equipment, and, across the country, that added up to a $19.5 billion industry just renting cable boxes. – Bourree Lam, The Atlantic

One in three Dutch homes have their TV connected

photo: Broadband TV News

The Media Standard Survey found that cable is continuing to decline, but with 55% is still the most popular platform, followed by 13% IPTV on DSL, 8% IPTV over FTTH, 7% KPN’s DTT service Digitenne and around 6% for satellite DTH. 36% of households have digital video recorders, of which 26% sits a in a set-top box and 13% in a DVD player. The share of homes with a DVD player has fallen from 51% in the second half of 2014 to 47% at the end of June 2015. – Robert Briel, Broadband TV News

Netflix Reveals Fastest – And Slowest – Video Streaming ISPs

photo: Netflix HQ, Forbes

Topping the list in the US is Cox Communications, with an average speed of 3.62Mbps, closely followed by the Cablevision – Optimum platform at 3.59Mbps, and Verizon FiOS (fiber) at 3.54Mbps. This top three remains unchanged from Netflix’s previous published results, […] Propping the US speed league table up are Clearwire, the Verizon DSL system, and CenturyLink. The gulf between the best and worst US performers is strikingly extreme, with Clearwire achieving just 1.19Mbps (though to be fair this is the only wireless platform on the US list) and Verizon DSL hitting just 1.9Mbps. Differences of this magnitude really will have a considerable impact on the quality of picture and sound you get when you’re watching Netflix. – John Archer, Forbes
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