Tag Archives: High Efficiency Video Coding

Can Next-Generation Compression Save Streaming Video From Looming Data Caps?

The Alliance for Open Media formed in September, with heavyweights Amazon.com, Google, Intel, Microsoft, Mozilla Firefox, Cisco, and Netflix as founding members. The group’s plan is to create something like H.265, but without royalties or patent headaches. […] The idea of several tech titans joining forces to make a free compression scheme almost seems too Kumbaya to be true, but keep in mind the companies involved would all benefit even without royalties. For a firm like Microsoft or Google, which ferry heaps of data to and from the cloud, better compression would reap big savings. – Jared Newman, Fast Company