Tag Archives: Meerkat

Meerkat Is Ditching the Livestream — And Chasing a Video Social Network Instead

In other words, the livestreaming business is hard. Going up against two established social networks offering virtually the same product makes it exponentially harder. So Meerkat, in true Silicon Valley fashion, is pivoting. Actually, it’s been pivoting since last August, when Rubin realized that his startup focused on livestreaming broadcasts was headed for a black hole. – Kurt Wagner, Re/code

Meerkat Beats Periscope To Android

Meerkat app was previously available for Android devices but only via a private beta program. Today’s release means the app is available for all to try out, though it still carries the beta tag. With the Android app you’re able to stream video to your friends on Twitter, watch other users’ streams and chat with the broadcaster. Unlike Periscope, Meerkat has no ability to save a livestream (but there are third-party apps that can help with that). – Owen Williams, The Next Web

NHL to news media: Cut it with the streaming

The [NHL] on Tuesday warned news media to stop using apps like Periscope and Meerkat app during or around games at the risk of violating broadcast rules, Yahoo Sports reported. Some credentialed media have live-streamed warm-ups or breaks in games to Twitter followers, which is what the two apps make possible, through a cell phone. – Jacob Pramuk, CNBC

Twitter Is Winning The Live Streaming Battle

Now it appears that Twitter’s aggressive tactics have been working. Periscope overtook Meerkat in terms of monthly active users during the week of March 22nd. At that point, Meerkat had a 0.2% reach on iOS and Periscope had a 0.3% reach, according to data from 7Park. “Reach,” in this case, is defined as the monthly active users the app has, as a percentage of millions of iOS users in the U.S. between March and April 2015. – Sarah Perez, TechCrunch

Meerkat, YouNow, Periscope and the future of live-streaming

[Apps like Meerkat app and YouNow make it drop-dead simple to start streaming. Meerkat, particularly has done a good job not only making it easy to stream, but by incorporating twitter’s social graph, made it easy for twitter celebrities including Gary Vaynerchuk, Guy Kawasaki and Matt Mazzeo to engage with their fanbase.

Alas, twitter was not amused, and pulled Meerkat’s API access almost immediately. But the damage was done, as those early users sucked in their followers – who were then instantly notified whenever their favorite tweeters were going live. During a few viewing sessions prior to my flight I managed to watch Gary Vaynerchuk drive from his home to a meeting in Manhattan, and Matt Mazzeo lunching with a comely pal. – TechnoBuffalo

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Live Streaming Is All The Rage. But How Will Twitter Monitor It?

[T]he problem with live broadcasting is that it’s hard to monitor. For now, Meerkat seems to be working its way harmlessly through the tech circles, and Periscope is still in beta. But what happens when the products go more mainstream? How will Twitter monitor thousands of live video streams at once? – Kurt Wagner, Re/code
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The live-streaming app where amateurs get paid to chat, eat, and sleep on camera

This growth is part of a broader boom in live streaming services. Meerkat app emerged as a media and tech darling, easily winning the war for attention at this year’s SXSW. It initially piggybacked off of Twitter, but was quickly cut off, likely because Twitter has its own plans for a live streaming service built around a company it just acquired, Periscope. We’ve finally hit a tipping point where live streaming makes sense, both as a killer feature on a platform like Twitter, but also as a standalone business like YouNow. – Ben Popper, The Verge
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