Tag Archives: OVD

‘Wet Hot American Summer’ New Series Greenlit by Netflix

Netflix’s upcoming series will take place 10 years after the original 2001 film, and should not be considered a sequel to “First Day of Camp,” the eight-episode series that streamed on Netflix last July and featured many of the film’s original stars, including Amy Poehler, Paul Rudd and Bradley Cooper. – Debra Birnbaum, Variety

Fullscreen’s SVOD Service Is Live And Wants To Be MTV For The Social Generation

At launch, fullscreen’s library includes original programs, such as Electra Woman and Dyna Girl (starring YouTube standouts Hannah Hart and Grace Helbig) and Zall Good (starring Alexis G. Zall), as well as a lineup of licensed films, TV shows, and web series. As with other SVOD services like Netflix, fullscreen will recommend specific titles in its library depending on the mood and browsing history of individual users. […] however, that if they want to sell enough $4.99-per-month subscriptions to make fullscreen viable, they need to do something different from the other SVOD services. That’s where the MTV feel comes in. Just as the VJs of old-school Music Television injected personality into the channel’s programming and strung together individual videos with creative bumps, fullscreen will offer a host of features that aim to make the service itself into a draw. – Sam Gutelle, Tubefilter

Hulu’s movies are exploding as the Netflix film library shrinks

photo: Mashable

[A] recent report from All Flicks found Netflix’s U.S. catalog of movies has dropped by about a third in just over two years, to something like 4,300 movies. Though Netflix still has more films overall, at this rate that won’t last: Netflix is only adding roughly 10 new films per month of late. It brought on nine titles in April, a month in which it was expected to lose nearly 100. In recent months, Hulu has recently been cycling on between 50 to 100 movies monthly, while Amazon.com has also been aggressively adding titles, at roughly half that rate. And Netflix is OK with that. – Saba Hamedy, Mashable

Why TV Industry Fears Spread of Millennials’ Viewing Habits (Guest Blog)

photo: The Wrap

Traditional TV is king for Americans as a whole, but that is not the case for all age groups. Our research shows that millennials (age 18-35) watch significantly less traditional TV than do older non-millennials. Non-millennials (those over 35) watch almost 2.5 times more traditional TV than millennials do (32 percent vs. 13 percent). Rather than watch TV, millennials are much more active with OTT services, spending 20 percent of their media consumption on OTT services (vs. just 9 percent for older non-millennials) and 12 percent on video games (vs. 7 percent for older non-millennials; apparently Candy Crush is still quite popular with boomers). – Dan Schechter, L.E.K. Consulting via The Wrap

Google Says YouTube Ads Deliver Better Return On Investment Than Their TV Counterparts

photo: Tubefilter

The tech giant shared a study that examined 56 brands and determined that, in 77% of cases, YouTube advertising delivered a higher return on investment (ROI) than TV advertising. The brands measured in the study come from six different industry types. Google measured advertisements across eight European countries (the results were presented during Advertising Week Europe) between 2013 and 2016. In the end, it concluded that the majority of brands saw a bigger sales boost from their digital spend when compared to similar activity on TV. – Sam Gutelle, Tubefilter

Consumers spend 42% of TV time with OTT

New research from Adobe and [The Diffusion Group] shows that consumers now spend 42% of TV time with OTT services. […] 65% of this OTT time on the home TV screen is spent watching subscription video-on-demand (SVOD), 30% is spent watching free streaming services (also known as FVOD), and 5% is spent watching transactional streaming services (also known as TVOD). – Broadband TV News

Netflix Picks Up Time Travel Drama Series Travelers Starring Eric McCormack

Created and written by Brad Wright, co-creator of Stargate SG-1 and creator of related franchises Stargate: Atlantis and SGU, Travelers is set hundreds of years from now when the last surviving humans discover the means of sending consciousness back through time, directly into people in the 21st century. These “travelers” assume the lives of seemingly random people, while secretly working as teams to perform missions in order to save humanity from a terrible future. – Nellie Andreeva, Deadline Hollywood  

Haystack TV Brings 24/7 Personalized News Channels to Sony TVs

Haystack TV is launching the second version of its Android TV app at this year’s NAB Show in Las Vegas. In version 2.0, Haystack TV integrates its video content into Sony TV’s programming guide through the “Live Channels” interface for Android TV. Video content from categories including current events, business news, and science & technology will be shown to viewers as individual streaming channels alongside other live and on-demand content from traditional broadcast and internet sources. – Ryan Michael Downey, The Streaming Advisor
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