Tag Archives: Peter Kafka

Facebook Says It’s Finally Ready to Start Cracking Down on Video Pirates

photo: Jesse Grant, Getty Images/Disney

Facebook is rolling out a “video matching technology” that will let content owners tell Facebook that a video clip belongs to them, and take it down if it’s not supposed to be there. It’s the first step to creating the equivalent of YouTube’s Content ID system, which the video giant built up over years as a response to its own copyright/piracy problems. After years of ignoring video, Facebook is now a major player, so this kind of effort was obvious and overdue. – Peter Kafka, Re/code

Here’s what (you say) you’re watching on Netflix

photo: Netflix

More than half of Netflix viewers say they’ve watched “Orange Is the New Black” and nearly half say they’ve watched “House of Cards.” Marvel’s Daredevil,” released last spring, has done well, and so has “Unbreakable Kimmy Schmidt” (which is awesome — you should watch it if you haven’t). – Peter Kafka, Re/code

Disney and Maker Studios’ Big Deal May Be Smaller Than They Thought

photo: Re/Code

[I]ndustry sources say both sides of the transaction now seem less enthusiastic about each other, and there’s lots of speculation that Maker CEO Ynon Kreiz and other top execs will leave Disney at the end of this year — the same time that Maker’s earn-out period wraps up. And while Maker has continued to grow since the Disney acquisition, it doesn’t look like it will hit all of the “strong performance targets” Disney laid out at the beginning of the deal. People around Maker who thought the company would get the majority of its earn-out money now think Disney may end up paying half of the total by the time the deal ends. – Peter Kafka, Re/code

YouTube Ads Don’t Support YouTube Videos, Says YouTube Producer on YouTube’s Stage

“For the most part, everything my brother and I have done, we’ve done largely without advertising. …Today, Hank and I have 30 employees helping us create shows that are both educational and fun to watch. And even though our subscribers and views have grown 10-fold in that time — 10 million and counting — less than 20 percent of our company’s revenue comes from advertising. And that percentage is shrinking by 5 percent every year.” – John Green via Peter Kafka, Re/code

Vessel Raises Another Big Round to Help Fund Its Fight With YouTube

Vessel has raised close to $58 million in a new round led by Institutional Venture Partners; the funding comes less than a year after Vessel raised $77 million from Greylock Partners, Benchmark and Jeff Bezos, all of whom re-upped for this round. […] There’s a lot of skepticism in the industry about Vessel’s model, but a lot of interest, too. At a minimum, today’s money means the experiment will continue for that much longer. – Peter Kafka, Re/code

Apple Asks TV Programmers to Supply Their Own Streams for Apple’s TV Service

Apple’s proposal isn’t necessarily surprising, since video services that stream via Apple apps today — including some of the networks Apple wants to work with, like Fox, CBS and Disney — all “stand up” their own streams, by working with content delivery networks like EdgeCast.

Streaming video costs aren’t prohibitive: Delivery to your living room runs an average of around five cents per hour per stream, says Tom Morgan, a video industry veteran now running streaming service Net2TV. – Peter Kafka, Re/code

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Verizon’s Video Service is Coming This Summer…

Verizon said Awesomeness TV will provide more than 200 hours of new shows for the service, broken up into two channels: An AwesomenessTV channel aimed at teens and millennials, and a DreamWorksTV channel for families, […] Whatever Verizon is planning, it will be joining a field of digital video services that is starting to attract many new entrants. Dish launched Sling a little more than a month ago. Next month HBO will launch HBO Now, its standalone subscription service, and CBS CEO Les Moonves says his Showtime pay-TV network will launch something similar soon. Sony plans to roll out a pay-TV service in a few U.S. cities this month, and will go nationwide later this year. – Peter Kafka, Re/code
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HBO Wanted More Leverage with the Cable Guys. Apple is Happy to Help.

Typically, pay-TV companies get about half the subscription price for each HBO subscriber, but the bigger issue is how the pay-TV guys market HBO. They tend to only make it available to subscribers who buy into a higher tier of service, limiting the pool of people who can pay for the premium channel. HBO, of course, would rather be marketed to every possible subscriber in every tier of pay-TV service. – Peter Kafka, Re/code
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