Tag Archives: Phil Autelitano

Ten Ways to Monetize a Roku Channel — and One Doesn’t Exist Yet.

#1 — advertising networks. Sign up with an advertising network, add their code to your channel and voila! […] you can approach individual advertisers and have them pay you directly to advertise say, a 15- or 30-second spot on your channel, X number of times, etc. Of course, this requires a bit work — or selling —where the latter didn’t, but you can easily earn a lot more. Of course every channel is different, and some content is more “valuable” to potential advertisers than others, so I won’t try to tell you HOW MUCH to charge. You’ll have to feel it out at first. I’d suggest not being too pricey at first, considering the amount of registered viewers you have starting out. – Phil Autelitano, Medium
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