In August, Senate Commerce Committee Chairman [Senator Jay Rockefeller], D-W.Va., and Ranking Member John Thune, R-S.D., proposed cable and satellite subscribers pay only for the local channels they use, calling it “Local Choice.” The lobbying war between cable and broadcasters that ensued ultimately led to the proposal’s defeat Thursday before the committee considered it as part of the Satellite Television Access and Viewer Rights Act. […] For cable providers, who have generally resisted “unbundling” — allowing subscribers to pay only for channels they consume — Local Choice would create an option to combat rising prices for their customers. Broadcasters and advertisers resisted the proposal, saying it undermines consumers’ right to free-over-the-air programming guaranteed by law. – Josh Peterson,The Daily Signal  

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